Resources

Corporate happiness: a possible path?

Happiness and employee well-being have become central themes in discussions about the future of work. Organizations have begun to realize that fostering a positive work environment is not just a moral obligation but also a smart business strategy. Companies across various sectors are increasingly embracing well-being initiatives, investing in activities, promoting mental health awareness, and adopting flexible work models to balance professional and personal life. Yet, paradoxically, we continue to see professionals who are exhausted, unmotivated, and overwhelmed.

According to the “State of the Global Workplace” report by Gallup (2023), only 19% of Portuguese workers report feeling satisfied with their professional lives, placing Portugal 16th out of 38 European countries analyzed. Additionally, a Mercer report—”Global Talent Trends” (2023)—indicates that 81% of Portuguese workers feel at risk of burnout, a significant increase from 63% in 2020, highlighting a concerning trend in the Portuguese labor market.

This scenario raises fundamental questions: What does it truly mean to be happy at work? To what extent are companies responsible for their employees’ happiness? And on the other hand, what role does each of us play in this equation?

Happiness at work: illusion or real commitment?

As workplace happiness has become a corporate trend, it is inevitable that some organizations adopt the concept in a superficial way. Measures that are, in theory, interesting and beneficial are being implemented, but alone, they fail to address structural problems. The term “happiness washing” perfectly describes this practice—the promotion of a well-being culture on the surface, without a deep and genuine commitment to real change.

When an employee receives messages about the importance of self-care but continues to deal with unrealistic deadlines, authoritarian leadership, and an unsustainable workload, they quickly realize there is a disconnect between discourse and reality.

Happiness at work cannot simply be an inspirational message—it must be supported by concrete and authentic policies. The NP 4590:2023 standard, “Well-Being and Organizational Happiness Management System”, can serve as an important reference for defining these strategies and policies. This standard provides guidelines for organizations to implement well-being management systems in a structured and sustainable way, helping to avoid superficial initiatives and ensuring that well-being policies are effective and aligned with the real challenges of today’s workplace.

Conscious Leadership: a key factor

In this context, the way leadership approaches happiness at work has a profound impact. Some companies focus on empathy and well-being, but often limit their efforts to an emotional perspective without a concrete action plan. More than just empathy, what is needed is a real commitment to creating an environment where people feel valued and safe.

Conscious leadership understands that well-being is not an extra, but an essential pillar for success. This means making decisions that respect employees’ time and energy, creating space for autonomy, and ensuring that organizational practices align with what is being promoted.

It also means that leaders must lead from within, starting with self-transformation. Self-awareness becomes a key factor—only those who are aligned with their own values and purpose can truly inspire their teams in an authentic way.

The real challenge for companies is not just offering favorable working conditions, but also creating a workplace where employees feel part of something bigger—an environment where work has meaning, where there is growth, recognition, and respect. For this to happen, leadership must be genuinely committed to this transformation.

Well-being: a shared responsibility

Ultimately, it is important to recognize that happiness at work cannot be the sole responsibility of the company—nor can it be just an individual pursuit. It is a shared effort.

Organizations must create healthy environments that align with what they promote, while employees should take an active role in their own happiness, seeking meaning and balance. This is not about empty promises or motivational speeches, but about a real commitment to human well-being within corporate dynamics.

By moving beyond superficial measures and embracing a truly transformative approach, organizations can finally create workplaces where people flourish—not just as professionals but as human beings.


This article was originally published at Linkein: (14) Felicidade Corporativa: um caminho possível? | LinkedIn

The School of We

Contact with TSoW

For more information about our services, please fill in the contact form! Thanks!